Brand Catalyst the brand consultancy

Our job is to help businesses and not-for-profit organisations create and develop distinctive brands that will drive growth. Our expertise lies in identifying what will set a business apart and creating a powerful brand idea against that.

We are expert at gaining deep insights into customers, employees and broader stakeholders, and at identifying what to leverage within an organisation. We work with our clients to execute the brand through development of skills and behaviours, offer innovation, design and communication.

Brand ideas The thing that really gets us out of bed is working on ideas that will set a company apart from its competition. Corporate brands, service brands and product brands.

Customer journeys To better serve your customers you need to take the same journey that brings them into contact with you and your competitors. We know how to identify critical customer touch-points, moments of delight and how to achieve disproportionate impact.

Brand personality Personality is the key means of differentiating organisations and how they behave. We have some powerful ways of evoking the personality of an organisation and how it delivers.

Brand design We deliver a broad spectrum of design - brand identity, corporate identity, web design, brochure design, literature design, information design, presentation design and copywriting.

Naming It’s one of those things that comes up only a few times in most marketers’ lives. We have done lots of it in previous lives and we know exactly how to get the right result, from strategy to creative to legal.

Innovation coach We understand what works in different types of organisations. We can call the bluff of well meaning but ineffectual approaches. We also find lots of profitable opportunities along the way to finding the big one, which means that your innovation programme should pay for itself even before you get to launch something new.